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Putting Customers First: MTN's Blueprint for Market Leadership and Long-Term Success

Putting Customers First: MTN's Blueprint for Market Leadership and Long-Term Success

Marketing

Customer Service Week, a global event that highlights the value of customer service and the service staff who strive every day to make service promises live, provides an opportune time to concede that the elusive "perfect customer experience" is challenging to achieve, says Cornelia Van Heerden, Chief Customer Services Officer at MTN.

 
Putting Customers First
MTN's Blueprint for Market Leadership
Customer Service Week
Customer Service
MTN
Ofcom

IAB SA Introduces South African Content Creator Charter

IAB SA Introduces South African Content Creator Charter

Marketing

As the South African creator economy continues its meteoric rise, there is a need for a set of guiding principles that promote ethical and transparent practices. In response to this growing demand, the Interactive Advertising Bureau South Africa (IAB SA) has announced the launch of the South African Content Creator Charter.

 
IAB SA
Blueprint for Partnerships Between Content Creators and Brands
South African Content Creator Charter
Advertising Regulatory Board
Interactive Advertising Bureau South Africa

Five Ways to Transform Customer Engagement for Your Business

Five Ways to Transform Customer Engagement for Your Business

Marketing

With the demands of modern life accelerating, customers want answers now, not later, says Jacqueline van Rooijen, Business Growth Consultant and Director at Ycagel. 

 
Customer Engagement for Your Business
Transform Customer Engagement
Ycagel
Customer Engagement

PepsiCo Design and Innovation Wins 2024 <i>Red Dot Agency of the Year</i>

PepsiCo Design and Innovation Wins 2024 Red Dot Agency of the Year

Marketing

PepsiCo Design and Innovation has been awarded the title of 2024 Red Dot: Agency of the Year. The title recognises agencies that consistently demonstrate innovative thinking, creativity and a strong commitment to excellence in design. 

 
PepsiCo Design and Innovation
Red Dot Agency of the Year
PepsiCo
Red Dot
Red Dot Client of the Year
Human-centred Design

2024 <i>Sunday Times GenNext Survey</i> Finalists Announced

2024 Sunday Times GenNext Survey Finalists Announced

Media

The annual Sunday Times GenNext Survey has announced its 2024 finalists. Now in its 20th year, the survey is conducted by Yellowwood and is considered to be the leading barometer of what South Africa's youth find on-trend and aspirational. 

 
2024 Sunday Times GenNext Survey Finalists Announced
Sunday Times
Sunday Times GenNext Survey
Sunday Times GenNext Survey Finalists

Brave Group SA Wins at 2024 <i>New Gen Awards</i>

Brave Group SA Wins at 2024 New Gen Awards

Marketing

Brave Group South Africa, an advertising holding company, has announced that its AI-powered marketing process has led to the company winning five awards in the 2024 New Generation Social & Digital Media Awards.

 
Brave Group South Africa
Brave Group
New Gen Awards
New Generation Awards
New Generation Social & Digital Media Awards
AI Marketing
Nedbank Marketing

Study Reveals Stereotypical Media Narratives Deprive Africa and FDI Community of USD$4.2-Billion Annually

Study Reveals Stereotypical Media Narratives Deprive Africa and FDI Community of USD$4.2-Billion Annually

Media

New research conducted by Africa No Filter and strategic advisory firm Africa Practice reveals that African nations pay USD$4.2-billion dollars on debt servicing alone. 

 
Stereotypical Media Narratives Deprive Africa and FDI Community of USD$4.2-Billion Annually
stereotypical Media Narratives
Media Narratives

<i>Jacaranda FM's Breakfast With Martin Bester</i> Heads to Cape Town

Jacaranda FM's Breakfast With Martin Bester Heads to Cape Town

Media

Jacaranda FM's breakfast show, Breakfast with Martin Bester, has recently touched down in Cape Town for a special live broadcast that had Capetonians buzzing. Martin Bester and Philicity Reeken brought their signature energy to Cape Town, creating a memorable morning filled with laughter, engaging conversations and a few surprises along the way.

 
Cape Town Mayor
Jacaranda FM
Breakfast With Martin Bester
Martin Bester
Mayor Geordin Hill-Lewis
Cape Town Mayor and Jacaranda FM
Jacaranda FM in Cape Town

APRA and PRCA Releases Fourth Annual Study

APRA and PRCA Releases Fourth Annual Study

Publicity

The African Public Relations Association (APRA), in collaboration with the Public Relations and Communications Association (PRCA) Africa, has announced the launch of the fourth annual study in their third year of partnership. The 2024 research, carried out by Reputation Matters, focuses on the evolving landscape of PR and Communications practice across Africa.

 
APRA and PRCA Releases Fourth Annual Study
African Public Relations Association
Public Relations and Communications Association
Reputation Matters
PR and Communications

MES and Jozi My Jozi Collaborate for World Homeless Day

MES and Jozi My Jozi Collaborate for World Homeless Day

Publicity

The non-profit organisations MES (Mould Empower Serve) and Jozi My Jozi have united to raise awareness and drive systemic solutions for homelessness in Johannesburg. As urban centres continue to grapple with the issue, these two organisations are working to create lasting, impactful change that transforms the lives of vulnerable individuals in the inner city.

 
MES
Mould Empower Serve
Jozi My Jozi
JMJ
World Homeless Day
First Walk in My Shoes
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